Don’t Miss Dr. Leon Klempner at Dolphin User Meeting
Our own Dr. Leon Klempner will be speaking at the Dolphin User Meeting on Saturday Mar 2nd. The session is from 9:45 AM – 11:00 AM. If you will be in Phoenix for this great event try to catch the lecture. Dr. Klempner will be presenting actionable takeaways on how you can help your practice […]
Read: You Are Your Own Worst Enemy – Thrive in the New Economy
An article by our very own Dr. Leon Klempner was featured in the latest issue of Bentson Copple reSource. It’s not necessarily increased competition from corporate dentistry, online direct-to-consumer orthodontics, or even the economy that prevents most orthodontic practices from thriving. Dr. Klempner discusses the person who is preventing your practice from thriving is most […]
Become an Authority & Compete on Value Not Fees
Want More People Calling Your Practice? Clone Your Patients!
We can all agree that there’s nothing better than our existing patients. While they’re in our chairs, they’re a captive audience to our bad jokes and our great service. If we’ve done our jobs right, people leave the office with a healthy smile and a healthy appreciation for our practice. We already know that everything […]
Who Are Nanoinflouencers & Why Your Practice Needs Them!
When you put a name to a trend it can suddenly go viral. Take the concept of the Nanoinfluencer, for example. A recent New York Times article talked about the latest marketing scheme that companies have become queued into. Incentivizing everyday people with high engagement on social media to help reach their network of friends […]
Happy New Year!
We are smack dab in the middle of the holidays. You probably have a hundred things to think about and, hopefully, a hundred reasons to be joyous. Here at People & Practice we’re celebrating as well. Over the past few years we have had the pleasure of helping hundreds of practices become more digital savvy, […]
Download AAO Webinar: A Low Fee Model is Not Your Only Option
Download the slides from our recent AAO webinar, “A Low Fee Model is Not Your Only Option.” In this webinar, People & Practice’s co-founder and CEO, Dr. Leon Klempner spoke about how to grow a high quality orthodontic practice using digital marketing. CLICK HERE to download the presentation now. With downward pressure on fees, many […]
Video Killed The Radio Star… Or Did It?
MTV famously launched, almost 40 years ago, tongue firmly in cheek by choosing “Video Killed the Radio Star” by The Buggles for their first video. As it turned out, MTV did not kill radio but it did significantly disrupt the music industry. It put rock stars into people’s living rooms like never before. Twenty-four hours […]
Let’s Talk Turkey About Your Practice!
Do you have a mature practice but find that all your former referral sources are dying off, literally and figuratively? You have the latest equipment like a CBCT X-ray, iTero display, and you offer Invisalign but people still aren’t beating down your door for consultations. Other than that, things are great! “How can I bring […]
The McGill Advisory: How To Increase Your Reach On Social Media To Convert More New Patients
The McGill Advisory recently published our article in their monthly newsletter about how to use social media to increase your practice’s reach and convert more patients. You can read the full article below or log into your McGill account and read it on their website here. One of the biggest growth opportunities for your practice […]