Why Your Orthodontic Practice Can’t Survive Without Social Media

I’ve been practicing orthodontics for over 35 years and have seen many changes in our field. But nothing I’ve experienced is like what’s happening in the online marketing industry. In one of my social media lectures I have a slide that says, “no one likes change… except a wet baby”. But in this arena, change […]

New Patients Starts – How To Shorten the Cycle

We are not only doctors, but also CEOs of a small business. As such, to be good managers we need to measure our effectiveness. A common metric in orthodontics is the new patient start ratio. We go to great lengths to create a “new patient experience” in order to “wow” them to enhance this metric. […]

Wave Goodbye to the Good Old Days

Dr. Klempner was recently invited to contribute an article to Orthodontic Products Magazine about the changing factors influencing the success of orthodontic practices today. Click here to read the full article.

Wave Goodbye to the Good Old Days

Dr. Klempner was recently invited to contribute an article to Orthodontic Products Magazine about the changing factors influencing the success of orthodontic practices today. Click here to read the full article.