During this 30-minute podcast episode we speak with Greg Pellegrom, CEO of SmileSnap, a company that develops software for virtual dental consultations that integrates with your current workflow. We talk about how technology that promoted online, remote appointments provided a lifeline for offices and patients during the COVID-19 pandemic but also extends beyond this use to the future of orthodontic practices.
We also discuss:
About our guest:
Greg Pellegrom is CEO and co-founder of SmileSnap. Greg spent 15 years in orthodontic technology sales with companies like Forestadent, OrthoAccel, and 3M. With the explosion of the direct-to-consumer aligner market, Greg saw an opportunity to create a company that connects orthodontics with patients through a convenient and transparent virtual experience. SmileSnap is installed in nearly 1,500 offices and has managed almost 40,000 virtual consultations.
Resources:
Achieving practice growth isn’t as simple as it used to be. But with groundbreaking technology and new communication channels to reach more patients, People + Practice is an orthodontic marketing agency that firmly believes that there’s never been a better time to be in practice.
The Golden Age of Orthodontics is an award-winning industry podcast produced by People + Practice, a leading orthodontic marketing agency specializing in practice growth, digital marketing, branding, and AI search visibility for orthodontists.
Hosted by People + Practice co-founders Dr. Leon Klempner and Amy Epstein, MBA, the podcast combines decades of firsthand orthodontic practice experience with strategic marketing expertise to help orthodontists navigate an evolving industry.
Dr. Klempner, a retired orthodontist with 38 years of clinical experience, brings a unique understanding of the challenges facing private practices. Epstein, an accomplished marketing strategist with more than 20 years of experience, specializes in helping orthodontic practices attract patients, strengthen their brands, and achieve sustainable growth.
Together, they lead People + Practice, an orthodontic marketing agency that combines deep industry knowledge with data-driven digital marketing, growth consulting, and innovative AI optimization strategies. Their thought leadership extends beyond the podcast into the agency’s work helping orthodontists build stronger, more competitive practices.
Through conversations with leading orthodontists, industry executives, and technology innovators, The Golden Age of Orthodontics reflects the same expertise and forward-thinking approach that makes People + Practice a trusted marketing partner for orthodontic practices seeking measurable growth.
Learn more about People + Practice’s orthodontic marketing services and how our team helps practices turn marketing into new patients.
