
Closing the Gap: Adapt Your Practice to the New On-Demand Business Model
The Progressive Orthodontist magazine featured our article about…
November 1, 2018/by P&P Blogger
Don’t be Afraid to Try Something New at Your Practice!
The future is only scary if you’re not prepared for it.
When…
October 26, 2018/by P&P BloggerWhen…

5 Ways to Increase Patient Starts at Your Orthodontic Practice
Want to have more potential patients convert into paying customers…
October 23, 2018/by P&P Blogger
AAO Webinar: A Low Fee Model is Not Your Only Option
Earn CE credit in this free webinar on how to grow a high quality…
September 28, 2018/by P&P Blogger
LISTEN: Future Proof Your Ortho Marketing
September 23, 2018/by P&P Blogger
Start With the Basics to Build Trust in Your Practice
Want to know the best way to discourage people from visiting…
August 29, 2018/by P&P BloggerDigital Marketing Account Executive
August 20, 2018/by Amy Epstein
READ: Meet the New Disruptors: Millennials!
The New York State Dental Journal, the flagship publication of…
August 14, 2018/by P&P Blogger
Improve your orthodontic office’s local ranking with Google My Business
Don’t take a NAP when it comes to your orthodontic practice…
July 27, 2018/by P&P Blogger
READ McGill Advisory Article: Digital Marketing Strategies To Build Patient Trust
Effective digital marketing requires more than just a website…
July 5, 2018/by P&P Blogger
Marketing Strategies for a Successful Orthodontic Practice
The right mix can create a marketing masterpiece for your orthodontic…
June 24, 2018/by P&P Blogger
AAO Lecture: Future-proof Your Digital Marketing
Join People & Practice's co-founders, Dr. Leon Klempner and…
April 24, 2018/by P&P Blogger
Increase Patient Conversion With These Facts About Online Reviews
New data suggests that reviews are getting shorter, positive…
April 18, 2018/by P&P Blogger
Social Media: Your Orthodontic Office’s Digital Welcome Mat
If you don’t think you need a social media page for your orthodontic…
April 2, 2018/by P&P Blogger
Online Reviews: Five Things You Need to Know For Your Ortho Practice
Consumers say that they want to see ratings on review sites before…
March 2, 2018/by P&P Blogger
WATCH: AAO Webinar on Ortho Marketing
Why isn't your digital marketing converting new patients? What's…
February 19, 2018/by P&P Blogger
5 Ways Orthodontists Increase Patient Conversion With Social Media
We all know that social media is integral to practice marketing…
February 7, 2018/by P&P Blogger
READ: Go High or Go Low Just Don’t Get Stuck in the Middle
The Progressive Orthodontist magazine just published our feature…
January 29, 2018/by P&P Blogger
Facebook’s Recent Algorithm Update: Don’t Panic!
Facebook recently unveiled that it was going to change its news…
January 23, 2018/by P&P Blogger
What Happens if You Don’t Get Good Reviews on Google?
Nothing happens. And that’s bad.
Bad reviews can be bad…
January 11, 2018/by P&P BloggerBad reviews can be bad…

How To Use Hashtags
If you’re confused about the use of the hashtag then sit back…
January 4, 2018/by P&P Blogger
Get Your Staff on Board With Social
We talk a lot about what makes for a successful social media…
December 26, 2017/by P&P Blogger
Five Predictions For Ortho Marketing in 2018
It’s that time of year when prognosticators read the tea leaves…
December 18, 2017/by P&P BloggerPresentation: Why Your Marketing Isn’t Working
You can view our presentation from our December 7th AAO webinar, "Why…
December 12, 2017/by P&P Blogger
Read: Journal of Clinical Orthodontics Article Written by People & Practice
The Journal of Clinical Orthodontics invited our founders, Leon…
December 11, 2017/by P&P BloggerMission
People & Practice is a digital marketing company exclusively for doctors. We help to increase the quality of your new patient calls, encourage current patients to become brand influencers that refer you more and establish strong brand equity for your practice.