Entries by Amy Epstein

WEBINAR: Adapting Your Orthodontic Practice to the Age of Consumerism

Join Dr. Leon Klempner, retired Orthodontist and CEO of People & Practice, as he walks through how your practice can compete during this new age of consumerism where convenience rules. Learn the best strategies to grow your business through digital marketing and virtual consults. In this webinar, you will learn: • How to modernize your […]

Our Next Podcast Guest: LeeAnn Peniche

We speak with LeeAnn Peniche about the techniques and efficiencies needed to run a modern orthodontic practice. Peniche is the founder and president of Peniche & Associates, a company that teaches orthodontists about the processes and marketing they need to excel in the business of orthodontics. In this episode we engage Peniche about her business […]

Don’t Miss Our Lecture at the MKS Forum 2019

We will be speaking at the 2019 MKS Forum.Topic: 10 Things You Need to Change in Your Practice on Monday Morning  OCTOBER 25-26, 2019 | DALLAS, TX Leon Klempner, DDS, is a co-founder of People & Practice,a digital marketing consultancy exclusively for doctors. He understands orthodontics because he’s been there, with over 40 years of […]

Increase Engagement on Facebook Through Comments

Social media is a powerful way to amplify your message, reach potential patients who may not be aware of your practice, and get your current clients to promote your service to their network by engaging with your content. You have noticed a new way Facebook has been portraying comments to posts on your page. According […]

Our Next Podcast Guest: Dr Jonathan Nicozisis

On our latest podcast episode, we speak with Dr Jonathan Nicozisis – a national lecturer and educator who teaches about advanced techniques with Invisalign – about the disruption of the industry by clear aligner technology and the direct-to-consumer business model. His philosophy aligns with our own that doctors need to embrace the change and make […]

Download AAO Webinar: A Low Fee Model is Not Your Only Option

Download the slides from our recent AAO webinar, “A Low Fee Model is Not Your Only Option.” In this webinar, People & Practice’s co-founder and CEO, Dr. Leon Klempner spoke about how to grow a high quality orthodontic practice using digital marketing. CLICK HERE to download the presentation now. With downward pressure on fees, many orthodontists […]

The McGill Advisory Invites People & Practice to Pen Article on Differentiating Your Practice With Social Marketing

People & Practice was invited to write an article for The McGill Advisory–the monthly newsletter of The McGill & Hill Group, a dental practice advisory group–about the importance of social marketing. In this article, titled “Increase Your New Patients By Differentiating Your Practice Online,” co-authored by our founders Leon Klempner, DDS and Amy Epstein, MBA, […]